Unclear priorities
Understand the issues before making random changes.
If your website feels slow, confusing or difficult to improve, start with a review. I check the agreed pages and journeys on desktop and mobile, then prepare a prioritised improvement plan.
We start with your business needs.
Then choose the right format.
Understand the issues before making random changes.
Review reading, navigation, buttons and forms on phones.
Decide which improvements to tackle first.
A clear scope of work.
Know what is included before we start.
How visitors find services, products and contact details.
Readability, layout and interaction on smaller screens.
Forms, links and the website journeys agreed in the brief.
Measured performance and possible causes of delays.
Page availability, headings, descriptions and the sitemap as scoped.
Issues, their impact and a suggested order for fixes.
The price reflects the scope.
Choose what your project actually needs.
Review one important page.
Review a small website.
For several customer journeys.
An audit provides findings and recommendations. Implementation, security testing and legal review are not included and must be scoped separately if required.
At every stage
you see the progress.
We discuss your concerns and choose the pages and journeys to review.
I check the agreed experience on desktop and mobile.
A written report with examples and prioritised recommendations.
Choose the next actions. Any implementation can be quoted separately.
Have another question?
No. The deliverable is a report and a plan. Implementing the recommendations can be quoted separately.
Yes, for example a mobile menu, enquiry form or slow page. We first define the boundaries of the review.
No. An audit helps identify obstacles and inform decisions. Outcomes also depend on your offer, traffic and the work that follows.
A public URL is often sufficient for an external review. Any additional access to settings or code is agreed separately.
Tell me about your business, idea or existing website.
I will suggest a format, scope and plan.